The "People" Magazine of Finance
Pros:
easy to read, good information
Cons:
not as detailed as some folks need
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Overall Rating:
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Author's Review
Recently, I have re-subscribed to FORTUNE magazine. It has been several years since I have read or purchased FORTUNE. To me, FORTUNE is a "finance lite" magazine. If you are interested in finance, but want to get more big picture information and less detail, this is the place to look.
It may sound like I don't like or respect FORTUNE, but that is not the case. You can get some good information from this magazine. They tend to give stories that are a little more opinionated than you will find in other, more venerable publications. FORTUNE seems to spend more time and effort looking at the personalities of the financial world than analyzing economic models. The emotions of the world of business are more evident in FORTUNE than any other magazine I have read.
If you want to learn about business, FORTUNE would be a good place to start. Their articles take a slower tone, which allows the reader to learn more about the subject being presented. For the seasoned businessperson, this may seem a little monotonous. But for the newbie, you will appreciate the opportunity to pick up some new information. FORTUNE gives stock tips, has articles that will help your tax position, and give an annual review of the various mutual funds on the market. You can also find out the "secrets of success" from some of the major players in finance. Lessons from the various sectors of the market are available in each and every issue.
I use FORTUNE for what it is: a business magazine dedicated to giving a general overview of the market, what the market is doing, and who is making it move. This magazine can be a good supplement to your other readings. While I would not use FORTUNE as my only source for business and investment information, it is certainly a good tool to add to your arsenal.
