Direct Concept Magic Bullet 7712 Single-Speed Handheld Blender

The Bottom Line: If you like smoothies and frozen drinks, this is a great blender, just don't expect it to save the world.

Review: I bought this blender after having used it at a friend's house. I was looking for something to make smoothies in and this does the trick.

I know this product doesn't have the greatest reviews, but you have to consider what you will use it...

The Bottom Line: I would buy this again because my family ate a lot of ice cream before and this is gadget has created a good alternative.

Review: I first heard about the magic bullet after being stuck at Lagaurdia airport in February and watched the infomercial to pass the time. Than a friend told me they got one for Christmas and now much they love it. I mentioned it to another friend how I...

The Bottom Line: Do not recommend anything other than the small blender for light use.

Review: So we received the bullet set with the blender set as a gift, and it works well with small portions like salsas, dressings, sauces and etc. The small containers with lids conveniently double for storage as well. That's about the extent of what this...

The Bottom Line: I've had this about a year and a half and use it almost everyday. If you want it for drinks (smoothies/shakes) than I definitely recommend! Don't buy for chopping.

Review: I love my Magic Bullet. I use it almost every morning to make some sort of shake or smoothie.

Chopping:
I do agree that it does NOT chop. I tried putting leftover chicken and some mayo to make chicken salad like on the infomercial...

The Bottom Line: I'm neutral. Not what it is hyped to be on TV, but not a bad small portion mixer/blender. NOT A CHOPPER! Probably better units available at a lesser price.

Review: Well, the TV does make this product look magical, but in reality it's just a nice mixer. I've owned this for about 2 years now and it does get used, but it doesn't have the utility the infomercial indicates.

On the negative side, I would...

Review: I bought this product at Bed, Bath, and Beyond with a coupon. I used it to make vegetable puree, and it worked well at first. Within a month, the crossblade broke. This is the blade used for practically everything. I called customer service to...

Review: We bought the Magic Bullet because the infomercial made it look soooo great! Of course you can't believe everything you see on tv. I have tried to use it to chop onions...they turn to mush. I have tried to use it to grate cheese...it turns to mush...

The Bottom Line: Fast and efficient

Review: I love the magic bullet! I thought it was perhaps one of those "seen on tv" products that I would use once in a while, only to eventually find it dusty in the back of my pantry after the initial thrill wore off, but NO! I use my Magic Bullet EVERY...

Review: More of a food processor - purees everything even when you just want it to chop - we've tried to chop olives etc several ways and it always purees them...ugh....

Not worth the money! They must have a magical touch on the infomercial like...

The Bottom Line: Adequate but I wouldn't rave about it.

Review: When I ordered this blender, I had hoped that my search for a mighty blender would finally be over. I had high expectations for this blender based on the Magic Bullet website, as well as some other reviews. Unfortunately, it is not all that it is...