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Walter Lafeber - Michael Jordan and the New Global Capitalism

 
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Walter Lafeber - Michael Jordan and the New Global Capitalism
 
 
 
 
 
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Product Description

 
Using basketball and Michael Jordan as prime examples, historian LaFeber investigates the issue of whether corporations like Nike use sports and sports personalities as cultural coercion in the global marketplace. The author warns of a negative backlash against America. A New York Times Notable Book for 1999.
 
 

Product Details and Features

Key Information

Authors Walter Lafeber
Nonfiction Category Biography & Autobiography • Business & Economics • Sports & Recreation
Nonfiction Subcategory Unknown

Book Editions

  Format: Paperback
Publisher: W W Norton & Co Inc (September 01, 2002)
Measurements: 8.25"(h) x 5.5"(w) x 0.75"(d), 0.45 lbs.
ISBN: 9780393323696

First Line

  At the end of the twentieth century, Americans, their economy, and their culture seemed to dominate many parts of the globe.
 

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Paperback, Michael Jordan and the New Global Capitalism
Walter LaFeber s timely analysis looks at the ways that triumphant capitalism, coupled with high-tech telecommunication s, is conquering the nations of the world, one mind-one pair of feet-at a time.
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