Lands' End

Full review
GUARANTEED. PERIOD. Sounds outstanding, doesn't it?

I have been a Land's End customer for over 25 years. I have ordered out of the catalog & online. I have purchased items at Sears and in LE stores. I have organized vacations around going to LE outlets. I buy LE products for family members at Xmas, and in turn I ask for LE items as gifts. I tell my friends about LE! My closet is LE! My house is LE! My life is LE!

While I don't know how much I have purchased over those 25 years, it's most definitely over 5 figures. How much over, I'm not entirely certain. But let's just say that only Ford would rival LE as the single brand that I have spent more money on.

Guess what? LE really doesn't want me as a customer any more. Yesterday I received a letter about my extraordinarily high return rate in the last year. They are "quite concerned" and wonder whether "our merchandise is meeting [my] expectations". If there are "extenuating circumstances," I am to call their toll-free number.

I was in shock. I'm still in shock. What is LE telling me exactly?

It's simple. LE -- like many major retailers -- has decided to fire customers. I am one of those fired customers. If you are a long-time loyal or devotee, it doesn't matter. Now, some algorithm decides customers who are worthy to keep and those who are disposable?

While I wish LE decided not to dispose of me so callously, it is a good thing nonetheless. LE's merchandise has been lack-luster over the past couple years, their sizing has changed & become inconsistent, picking-packing-shipping is spotty at best. I've tolerated poor quality & inconsistency simply because it was LE. It's a good thing that I don't have to tolerate this any longer.

LE can now be happy that my return rate will be 0%. Ironically, my return rate will match my purchase rate. And that is GUARANTEED. PERIOD.