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Digital Media :...

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Textbooks.com Digital Media : Transformations in Human Communication - Paul Messaris and Lee Humphreys - 9780820478401 - 0820478407
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9780820478401 - 0820478407 - Paul Messaris and Lee Humphreys - Peter Lang Pub., Inc. - 07 Edition
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Visual Persuasion : The Role...

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Textbooks.com Visual Persuasion : The Role of Images in Advertising - Paul Messaris - 9780803972469 - 0803972466
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9780803972469 - 0803972466 - Paul Messaris - Sage Publications, Inc. - 97 Edition
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Visual Persuasion : The Role...

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eCampus.com Visual Persuasion : The Role of Images in Advertising
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Visual Persuasion : The Role...

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Persuasion in Your Life -...

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Relating Persuasion to Everyday Life Persuasion in Your Life speaks directly to the student by focusing on actual life experiences–from critically viewing persuasive public campaigns to making business and health care decisions. The book reflects a balance of theory and application and draws material from communication, psychology, and other disciplines. By combining the rhetorical/critic al and social scientist research on persuasion with applications to students'' everyday lives, the book helps readers understand, analyze, and use persuasion in their life and career. Learning GoalsUpon completing this book, readers will be able to:Apply persuasion to their everyday life Critically analyze persuasive public campaigns and social media Understand the importance of ethics in the use of... Less
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Digital Media :...

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Textbooks.com Digital Media : Transformations in Human Communication - Paul Messaris and Lee Humphreys - 9780820478401 - 0820478407
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9780820478401 - 0820478407 - Paul Messaris and Lee Humphreys - Peter Lang Pub., Inc. - 07 Edition
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Persuasion Handbook...

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The Persuasion Handbook provides readers with cogent, comprehensive summaries of research in a wide range of areas related to persuasion. From a topical standpoint, this handbook takes an interdisciplinary approach, covering issues of interest to interpersonal and mass communication researchers as well as psychologists and public health practitioners. Persuasion is presented in this volume on a micro to macro continuum, moving from chapters on cognitive processes, the individual, and theories of persuasion to chapters highlighting broader social factors and phenomena related to persuasion, such as social context and larger scale persuasive campaigns. Each chapter identifies key challenges to the area and lays out research strategies for addressing those challenges. Features: Balanced... Less
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Persuasion Reception and...

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Combining the latest developments in persuasion theory, research, and ethics, PERSUASION: RECEPTION AND RESPONSIBILITY, 13e helps readers develop skills as critical consumers of all forms of persuasion. It presents persuasion by examining politics, mass media, advertising, and the Internet as it challenges readers to consider how the persuasion process is affected by today''s 24/7 networked and media-saturated world. The new edition offers an expanded emphasis on ethics as well as increased coverage of the impact of fast-growing social network media. Packed with vivid illustrations and real-world examples, PERSUASION: RECEPTION AND RESPONSIBILITY, 13e demonstrates persuasion in action and encourages readers to apply what they learn to everyday life.
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Persuasion Social Influence...

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Textbook Rush Persuasion Social Influence and Compliance Gaining, 5th Edition - Routledge Publishing
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A comprehensive overview of persuasion theory Persuasion: Social Influence and Compliance Gaining first helps students understand established theories and models of persuasion. It then encourages them to develop and apply general conclusions about persuasion in real-world settings. The 5th edition explores how social media continues to be a form of influence, but it also looks at grassroots movements, such as the Tea Party and Occupy Wall Street, and traditional forms of persuasion, such as advertising, marketing, and political campaigning. This text is available in a variety of formats '' print and digital. Check your favorite digital provider for your eText, including CourseSmart, Kindle, Nook, and more. To learn more about our programs, pricing options and customization, click the... Less
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Persuasion The Art of...

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Advertising, the Uneasy...

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eCampus.com Advertising, the Uneasy Persuasion : Its Dubious Impact on American Society
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Persuasion : Theory and...

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Dynamics of Persuasion...

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Textbook Rush Dynamics of Persuasion Communication and Attitudes in the 21st Century, 5th Edition -
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With substantial revisions reflecting new research and changes in society, the fifth edition of Dynamics of Persuasionintrodu ces students to major theories of persuasion and attitudes, using theory as the key to unlock the mysteries of contemporary social influence. Organized in terms of major concepts, issues, and persuasion contexts, the book offers a lucid introduction to the body of scholarly knowledge on persuasion, up-to-date examples of persuasion in real life, and a thorough discussion of the ethics of persuasion in contemporary society. In addition, this text is accompanied by a fully interactive e-textbook, complete with author-narrated chapter synopses, videos, exercises, flashcards, and more resources for instructors and students.
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Attitudes and Persuasion:...

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eCampus.com Attitudes and Persuasion: Classic and Contemporary Approaches
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Persuasion: Social Influence...

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eCampus.com Persuasion: Social Influence and Compliance Gaining
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Advertising in the Age of...

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BookDepository.com Advertising in the Age of Persuasion by Dawn Spring
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Free Delivery Worldwide : Advertising in the Age of Persuasion : Hardback : Palgrave MacMillan : 9780230116948 : 0230116949 : 26 Oct 2011 : Documents and analyzes the implementation of the American strategy of consumerism during the 1940s and 1950s, and its ongoing ramifications.
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Persuasion: Social Influence...

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SAGE Handbook of Persuasion...

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The Second Edition of The SAGE Handbook of Persuasion: Developments in Theory and Practice provides readers with logical, comprehensive summaries of research in a wide range of areas related to persuasion. From a topical standpoint, this handbook takes an interdisciplinary approach, covering issues that will be of interest to interpersonal and mass communication researchers as well as to psychologists and public health practitioners.
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Persuasion in Society -...

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Persuasion in The Media Age...

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The Elements of Persuasion

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Persuasion : Psychological...

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eCampus.com Persuasion : Psychological Insights and Perspectives
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Persuasion: Theory and...

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Persuasion : Psychological...

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Persuasion : Theory and...

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Persuasion in The Media Age...

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Persuasion: Theory and...

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Persuasion Austen

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Persuasion : Reception and...

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Perspectives on Persuasion,...

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eCampus.com Perspectives on Persuasion, Social Influence, and Compliance Gaining
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Persuasion Reception and...

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Perspectives on Persuasion,...

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Persuasion: Integrating...

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eCampus.com Persuasion: Integrating Theory Research and Practice
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Persuasion: Integrating...

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Persuasion and Influence in...

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Persuasion : Reception and...

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Persuasion and Influence in...

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Persuasion Reception and...

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The Dynamics of Persuasion:...

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